Hayley Herzing (Jungmann) leads the Department of Design at Havas Chicago crafting award winning work for clients such as Yellowstone National Park, BabyBel, UGG, Wayfair, Morton Salt, Stanley Steemer, Adidas, and campaigns for the City of Chicago. As a design leader in NYC and Chicago, Hayley’s past experience includes Esquire & Harper’s Bazaar magazines, OKRP, Estee Lauder, LVMH, and multiple ad agencies. Hayley’s work has received 2 Silver Cannes Lions as well as multiple awards and nominations at LIAs, Clios, One Show, ADC, and Effies. In 2023, D&AD ranked her 6th in their annual Top Design Directors list.

In 2026, Hayley rejoined Book180 as an instructor of design for student art directors.

AWARDS / RECOGNITION
Top 100 Design Director D&AD - ranked 19th globally

Yellowstone Inheritance Pass
Cannes Lion - 2 Silver
Cannes Lion - 3 Shortlist
One Show - Silver Pencil, 2 Shortlist
LIA - 1 Silver, 1 Bronze
Clios - 2 Silver, 3 Bronze, 1 Shortlist

Babybel Wax Tracks
ADC Merit award, Brand Communication Design
Clios - 2 Bronze 1 Silver

Plezi Sugar Pack
Bronze Clio
FAB Award - 2 Gold
AICP Next Innovation - Shortlist

Chicago Red Stars Wrigley Field Take Over‍ ‍
Clio Sports - Silver & Shortlist
Effies - Bronze & Finalist

Unlock Water For All
One Show - Design/Print - Shortlist

EXPERIENCE

Havas Chicago : VP, Design Director / Department Head (current)
Yellowstone National Park, UGG, Stanley Steemer, Morton Salt, Plezi, Wayfair, Adidas, Buddig, Yumbo, Museum of Science + Industry, City of Chicago (campaigns: gun violence, safety, theater, tourism), Lyric Opera, Moen, James Hardie, JOB, OCB, myQ, Autozone, Babybel, The Laughing Cow

Cutwater, San Francisco Freelance Design / Creative Director
Discover Boating, WNBA, Sesame Street Place, Unbound Documentary

Book 180 Instructor - Design Fundamentals

OKRP Chicago Freelance Design / Art Director
Chili's, Groupon, Lottery, cars.com, internal branding & packaging projects

Marian Williams Design Studio Chicago Designer / Art Director
Target Cartwheel, The 606, Baker Furniture, Optimus

Louis Vuitton Moët Hennessey NYC Design Consultant
Guerlain and Givenchy

Estée Lauder NYC Design Director / Art Director
Global Makeup / Fragrance / Holiday programs - photoshoots, concepts, design

Calvin Klein NYC‍ ‍Associate Art Director, Jeans

Frédéric Fekkai NYC‍ ‍Senior Designer
Haircare packaging / print

Harper's Bazaar magazine NYC Senior Designer

Esquire magazine NYC Designer

FREELANCE

Y&R Advertising
Laird + Partners
Art Encounter
Sister District
Open Delta Group
Northwestern University
University of Illinois Chicago
We Are Unlimited
Engage Pilates
Re+Form Studio
GIPPCC Foundation
THANC Foundation
SAVI Foundation

EDUCATION

Masters Degree - Pratt Institute NYC MSA Communication Design

New York School of Interior Design completed 20 credits

Bachelor’s Degree, LHU of PA
International Business Studies  / Art History