Yellowstone Inheritance Pass

 

Cannes - 2 Silver Lions, 3 Shortlists
D&AD - 1 Yellow Pencil, 2 Shortlist
One Show - 1 Silver Pencil, 2 Shortlists
LIA - 1 Silver, 1 Bronze
CLIO - 2 Silver, 3 Bronze, 1 Shortlist

Yellowstone National Park had a huge problem - increased attendance during the pandemic put enormous stress on the park. The park went into debt, and needed to fundraise like never before. How do you raise millions of dollars without increasing attendance? Inheritance Pass - a pass not valid until the year 2172. A true sign of commitment that Yellowstone will remain a national treasure for generations to come.

Role: Designer/Design Director

Other Credits: Agency: Havas Chicago, CCO: Myra Nussbaum, GCD: Jimmy Dietzen & Josh Mizrachi, Sr. CW: Maicon Silviera, Sr. AD: Luiz Faria, CW: Mary Adam



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